Our Mariana Dress is meant to be simple and classy, but with some added vibrant flair. The embroidered florals add life to this piece, while a belted waistband and tiered...

Following the success of our first Women's Dresses, we're introducing the Darcy dress. It offers a comfortable, flowy fit with subtle gathered details at the waist for a touch of...

This Sendero staple has made its seasonal comeback, and now in two patterns. A silky, Western cut pearl snap dress with contrast piping and arrow pockets detailing, this dress was...

This Sendero staple has made its seasonal comeback, and now in two patterns. A silky, Western cut pearl snap dress with contrast piping and arrow pockets detailing, this dress was...

Flowy blouse meets a floral print straight out of a Country magazine in 1992. Soft cotton, and coconut shell buttons, give this shirt an easy wear-all-the time feel. Tuck it...

Flowy blouse meets a floral print straight out of a Country magazine in 1992. Soft cotton, and coconut shell buttons, give this shirt an easy wear-all-the time feel. Tuck it...

Sendero womens style is a blend of something a little Western, something a little classic, and something that’s just downright cool. This shirt dials that to 11! Western slim fit,...

Our first women's henley is our take on the classic henley fit in our custom waffle and stripe fabrics. Fit to be easy going and flattering, the Maven is good...

Our first women's henley is our take on the classic henley fit in our custom waffle and stripe fabrics. Fit to be easy going and flattering, the Maven is good...

This drapey, silky hand feel top has Western welt pockets with arrow patches, pearl snaps at the center front, and slight gather at shoulders and back neck. Cropped, easy fit,...

This drapey, silky hand feel top has Western welt pockets with arrow patches, pearl snaps at the center front, and slight gather at shoulders and back neck. Cropped, easy fit,...

This drapey, silky skirt has a Western yoke shape at the back, with contrast piping at the waist and pockets. Arrow patches at faux welt pocket edges for western  detail....

This drapey, silky skirt has a Western yoke shape at the back, with contrast piping at the waist and pockets. Arrow patches at faux welt pocket edges for western  detail....

Introducing our season's standout Women's Cimarron Cardigan! Adorned with a bold Western icon and eye-catching southwest-inspired details, it exudes an authentic but classy vibe. With a convenient zip closure and...

We aren’t sure if there’s possibly a better combination than velvet, horses, and quilting, all wrapped up into our newest womens jacket - the Loretta. With insulated cotton velvet fabric,...

Last Fall, we introduced our fleece program for both men and women. This year, we're kicking it up a notch with a playful twist. Featuring a vibrant large-scale Southwest graphic...

Just about every city kiddo that dreamed of bein’ a cowboy when they grew up started with a trusty stick horse. Complete with obnoxious neighing that'd make mama bust out...

Classic Sendero Western vibes. This design pays homage to “El Jefe’s” family ranch. Now don’t get confused, it ain’t his ranch nor is he out there doing any Cowboyin’ on...

Welcome to Sendero Motor Inn, a slice of roadside Americana that's as authentic as a trucker's tan and twice as charming. We’ve got a continental breakfast that’ll take our imaginary...

They said the American West was the next frontier, then they went claimin’ space was the final frontier. Well what the hell are we gonna do once they find gold...

Considering SPIRIT OF THE WEST and SOUL OF THE WILD is on just about anything and everything we’ve ever made, a description seems a little redundant. Yeehaw.

“YIPPEE KI YAY!” You can go on and fill in the rest if you want to. We ain’t gonna say it… We gotta sell hats after all!

Everyone’s got those days out on the water. The ones that are so frustrating you’re ready to chuck that rod and reel as far as ya can, but that’s why...

Here at The Cowboy Country Club we don’t concern ourselves with things like “dress code” or “decorum” we just value the important stuff like cold Lone Star and a dang...

Back in 2014, a posse of bored cowboys got tired of wrangling cattle and decided to lasso some real thrills. They swapped their trusty steeds for speedboats, traded spurs for...

Remember those trips to the ol' feed store with your grandpa? Our "Feed Store" logo is a nod to those days of dusty boots, creaky wooden floors, and the smell...

Remember those trips to the ol' feed store with your grandpa? Our "Feed Store" logo is a nod to those days of dusty boots, creaky wooden floors, and the smell...

This one’s for our boy Pecos Bill, a cowboy so badass he’s wrangled every manner of livestock from El Paso to Beaumont. But his most formidable opponent is still that...

Out near the Western edge of the Tejas hill country, just before dawn, there’s a sweet and familiar sound rising with the morning breeze. First one bird sings, then another,...

There’s a legend about a trout named Big Al, who thought he was the king of the río, stealin’ more flies than a chicken coop. Tired of Al's freeloading, Ol’...

Ever seen a cowboy ridin’ a giant chicken? No? Neither have we, but we dreamt it up and it looks “official” Western if you ask us.

Here at the official Western Division of Sendero Provisions, we take our jobs very seriously. Months of research and development go into each and every product, design, and photo. After...

For as long as we’ve kept this train runnin’ we’ve been inspired by the scenes, sights, and sounds of the Southwest. ‘Bout time we slapped a sweet Southwest pattern on...

For as long as we’ve kept this train runnin’ we’ve been inspired by the scenes, sights, and sounds of the Southwest. ‘Bout time we slapped a sweet Southwest pattern on...

For as long as we’ve kept this train runnin’ we’ve been inspired by the scenes, sights, and sounds of the Southwest. ‘Bout time we slapped a sweet Southwest pattern on...

Legend has it that on the dustiest, loneliest nights in the old West, phantom cowboys would rise from their eternal rest for one last ride. These skeletons were just too...

A skull grins beneath an ‘ol Stetson brimFlames lick his helmet blue, defying death's whimWith hollow eyes he stares, a cowboy to the boneRidin' through eternity – wild and free,...

Ya don’t need to be Ben Wade or Dan Evans to wear this, but at the very least be on time for your damn train. We hear it leaves just...

Cowboys are known to make anywhere their oasis. Back in the day, a sun-baked vaquero and his amigos squinted at a pair of scraggly palm trees (or were they just...

Yer gonna need a whole lot more than 30 foot worth of rope to wrangle this puppy and ya definitely don’t want to end up on the wrong end of...

Bad, bad Leroy Brown Baddest trout in the whole damn river?  That doesn't rhyme... we'll just put it on a hat.

Say hello to our Ranchera Vest, a faded blue beauty featuring cream piping and classic Western pearl snap details. Designed for performance, it's insulated and lined in a complementary tonal...

Our Director of Photography is a “Colorado guy”. The tiny rolling hills of Waco, Texas don’t quite do it for him. We wanted to make him feel a little at...

The “Denim Jacket” is older than the State of Texas, and the modern denim jacket ain’t too far behind it. You could say denim jackets are woven into the very...